4.16.2009
5ft2in
Tonight I met Sunny, the woman who started this company - clothes for women 5ft2in and under that aren't like the dowdy petite stores that cater to that market. I liked the idea of her company, but what's even more compelling, is that she started it with a microfinance loan from a Bay Area based organization called Opportunity Fund. Starting off with less than desirable credit, the loan from Opportunity allowed her to get out of debt, get organized and eventually start her company. Her idea for 5ft2in came from having so many women ask her to hem their pants after she graduated from fashion school that she realized there was actually a niche there. Being one that fits in that category, I certainly like the idea.
Microfinance has gotten a lot of press in relation to its impact on developing countries, mainly because smaller loans can be extremely helpful to entrepreneurs in places where capital simply doesn't flow. California on the other hand has a huge economy, but a growing number of both immigrants as well as unemployment rates. Small loans along with financial education for people attempting to get their ideas off the ground is a fabulous way to help our local economy at any time, but especially in the current climate everyone is faced with. If you have any experience or knowledge about microfinance, domestic or otherwise, I'd love to hear about it!
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